Title: Sixt
Author: Kriko
Published: Jul 9, 2026
Last modified: Jul 8, 2026

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 Case Studies - Sixt

# Sixt **Türkiye**

Our work for Sixt Türkiye resulted in a 100% increase in organic channel sessions
and a 163.72% increase in conversions.

SEO

Content

![Sixt](https://kriko.io/wp-content/uploads/2026/06/sixt-case-study.png)

![Sixt logo](https://kriko.io/wp-content/uploads/2026/06/sixt-case-logo.png)

## About Sixt

Founded in Germany in 1912, Sixt made history as the country’s first car rental 
company. Since its establishment, the brand has grown rapidly and today operates
across more than 110 countries through an extensive global network. As one of the
leading companies in the car rental industry, Sixt offers a wide range of mobility
solutions, including long-term and monthly car rental services, supported by a modern
and easily accessible vehicle fleet.

Sixt entered the Turkish market in 1992 and has since continued to provide innovative,
high-quality services for both corporate and individual customers. Since 2004, the
company has maintained a strong commitment to customer satisfaction through its 
dedicated support network, ensuring prompt responses to any questions or issues 
that may arise.

---

## What did we do?

Our SEO initiatives for Sixt Türkiye delivered a 100% increase in organic sessions
and a 163.72% increase in conversions. At the same time, the brand achieved all-
time record highs in its SEO Visibility score.

Unlike many success stories that focus solely on traffic growth, our approach centered
on the measurable value SEO could generate for the brand at the conversion level.
Every initiative throughout the project was therefore planned and executed with 
this objective in mind.

 * We conducted an in-depth keyword analysis to identify sector-specific search 
   patterns, query segments, and demand opportunities.
 * A new information architecture was designed and implemented.
 * Through new project concepts, we created additional sources of organic traffic.
 * We identified technical structures that were negatively affecting crawl budget
   efficiency and redesigned the website’s crawling and indexing logic to support
   more effective search engine access.
 * We expanded the website’s organic search footprint by launching new page types
   focused on long-term car rental, general car rental, city-specific services, 
   and monthly car rental.
 * The existing content strategy was completely reassessed. New and revised content
   was developed with a strong focus on semantic relevance and delivering meaningful
   value to users.
 * Dedicated development tasks were created to address page speed issues. We worked
   closely with both backend and frontend teams to implement the required performance
   optimizations.
 * The internal linking architecture was redesigned from the ground up.
 * Technical and structural improvements were also implemented to support the website’s
   multilingual framework.

---

## What did they say?

> With its innovative and solution-oriented approach, Kriko has become a partner
> that fully meets our expectations. The team developed a strong understanding of
> our brand and the dynamics of our industry, increased our organic traffic, improved
> our visibility scores, and strengthened our rankings for highly competitive keywords.
> We believe we have built an excellent partnership, supported by Kriko’s comprehensive
> reporting systems and strategic insights.
> **Esin Manoah, Marketing Manager**

---

## Goals & Results

 * Organic traffic increased by 100.72% in terms of sessions.
 * Revenue generated through the organic channel increased by 163.72%.
 * Transactions attributed to the organic channel increased by 60%.
 * New impressions were generated across more than 43,000 unique keywords, with 
   933 of those keywords ranking in positions 1 to 3.
 * All-time record highs were achieved in the SEO Visibility metric across both 
   mobile and desktop.

---

## Services

 * [SEO & AI](https://kriko.io/services/seo-ai)
 * [Data, Analyse, Insight](https://kriko.io/services/data-analyse-insight)
 * [Content & Outreach](https://kriko.io/services/content-outreach)

## Industry

 * [Automotive](https://kriko.io/industries/automotive)
 * [E-commerce](https://kriko.io/industries/e-commerce)

 **163%**

increased in organic revenue

 **100%**

increased in organic traffic

## Other Stories

To date, we have achieved significant success with the brands we have worked with
across a wide range of areas, from increasing visibility and traffic on traditional
search engines and AI-powered platforms to performance marketing, data-driven insights,
conversion optimisation, and content initiatives.

 [ ⌊Greyder⌉ ](https://kriko.io/success-stories/greyder)

###  󠀁[ Greyder ](https://kriko.io/success-stories/greyder)󠁿

Organic channel sessions increased by 100%, while conversions grew by 163.72%.

 *  SEO
 *  Content
 *  Data & Insight
 *  CRO

 [ See Details  ](https://kriko.io/success-stories/greyder)

 [ ⌊A101⌉ ](https://kriko.io/success-stories/a101-retail-meets-digital-scale)

###  󠀁[ A101 ](https://kriko.io/success-stories/a101-retail-meets-digital-scale)󠁿

A 165.72% increase in total sessions over the last six months compared with the 
same period in the previous year.

 *  SEO
 *  Content

 [ See Details  ](https://kriko.io/success-stories/a101-retail-meets-digital-scale)

 [ ⌊HDI Turkiye⌉ ](https://kriko.io/success-stories/hdi-insurance-turkiye)

###  󠀁[ HDI Turkiye ](https://kriko.io/success-stories/hdi-insurance-turkiye)󠁿

A 104.8% increase in total non-branded clicks over the last three months compared
with the previous year.

 *  SEO
 *  Content

 [ See Details  ](https://kriko.io/success-stories/hdi-insurance-turkiye)

 [ ⌊Petrol Ofisi⌉ ](https://kriko.io/success-stories/turkiyes-petrol-ofisi)

###  󠀁[ Petrol Ofisi ](https://kriko.io/success-stories/turkiyes-petrol-ofisi)󠁿

Our work for Petrol Ofisi resulted in a 373% increase in organic channel sessions.

 *  SEO
 *  Content
 *  Migration

 [ See Details  ](https://kriko.io/success-stories/turkiyes-petrol-ofisi)

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